A great poster isn’t about a great aesthetic, it’s about a clever idea that’s skinned with a great aesthetic. Start out with a sketch, not on Pinterest. Start by filling a few pages with ideas. Once you have one you love, then start to think about the aesthetic of the illustration or lettering. The idea should drive the visual, not the other way around.

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  • What a nice surprise it was to see us in the announcement page in the ATC! Thank you for that coverage! Shella Killgore - Victoria ER
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